CI

We center our values on precision manufacturing standards
and on-site reliability.

EXSO Main Logo

EXSO BRAND EXPERIENCE DESIGN RENEWAL

EXSO Main Logo

Brand Renewal Concept

EXSO BRAND EXPERIENCE DESIGN RENEWAL

Beyond manufacturing soldering irons and PCB-related equipment, we aim to lead the industry through innovative product development.
Our goal is to build a platform that delivers top-quality products and services as a global No.1 specialist in electrical and electronic devices.

Brand Renewal Concept (As is to Be)

Space Regulation

EXSO BRAND EXPERIENCE DESIGN RENEWAL

To maximize the logo’s visual impact, ensure the minimum clear space (Clear Space).
Do not place any elements such as text, lines, or icons within the clear space area.

Space Regulation Guide

Product Application Color

EXSO BRAND EXPERIENCE DESIGN RENEWAL

For product applications and category colors, use the Pantone colors below as the standard.
Apply the appropriate Uncoated/Coated set according to the material characteristics.

Uncoated
PANTONE 136 U
PANTONE 425 U
PANTONE 2756 U
PANTONE Cool Gray 7 U
Coated
PANTONE 137 C
PANTONE 425 C
PANTONE 2756 C
PANTONE Cool Gray 7 C